Jim Gates shared this video on Twitter earlier in the week, and I knew instantly it just had to be the focus of School’s out Friday. I worked in a bookshop from the age of 15 through to 22, and I can’t imagine the hours it took to create this stop motion video. Sean Ohlenkamp and his wife own Type, a bookshop in Toronto Canada. They, and 25 volunteers, spent quite a few sleepless nights it seems reorganising these books to create the effect we see above. I love the little touches, like the textas and plastic figurines getting into the act too.
I’m sure a video like this evokes a response in people who love reading. Some will see it as a homage to the printed book, and the bookshops that are facing troubling times as we see ebooks begin to make inroads into the way we consume reading matter. I think it’s a very clever marketing tool for this bookshop, and with over a million views on YouTube, I do hope the owners are seeing an increase in foot traffic to their store. They should do, it’s also been featured in the Toronto Standard and The New Yorker.
I’m in the process of writing a post about our school’s decision to use Overdrive, a platform for downloading borrowable ebooks and audiobooks to devices. I’m sure there are many out there who see the move to files for borrowing as a threat to libraries, but I’m very comfortable with what we are doing. Look out for the post. I hope to have it up in the next couple of hours.
We’ve seen a few grey days here in Melbourne this week. The prognosis is for a sunny weekend. Bring it on I say! It’s my husband’s birthday tomorrow – we need some sun so we can crank up the barbie for family and friends.
Enjoy whatever comes your way this weekend. : )